Saturday, 7 October 2017
Carvaan: A product NOT targeted at Gen Y or Gen Z
When every other marketer is struggling to understand and attract millennials and centennials towards their brands, you often wonder who’s thinking about their seniors and super seniors. They make up 1/3rd of India’s population, a significantly large consumer group.
You can read more here: Carvaan: A product NOT targeted at Gen Y or Gen Z
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Life insurers earn more in Oct selling lesser policies
The 24-company Indian life insurance industry closed last month with new business of Rs 22,776.03 crore, up by 31.87 per cent over the prev...
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