Saturday, 6 January 2018

How young entrepreneurs are dressing for success with niche brands of leather products


In the last five years (some say 10), conversations about fashion businesses have been increasingly peppered with words like 'niche', 'organic growth', 'handmade', 'small' and 'designs with a story'. 'Mass' has truly become a four-letter word. Niche is the new way to consume — content or concepts.

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